In a ground-breaking deal for Hip-Hop/Rhythmic in the San Diego market, BLAZIN’ 98.9 FM has signed the legendary BAKA BOYZ to present Morning/Drive 6:00am to 10:00am Monday to Friday.

“There has been a lot of conjecture and rumour regarding exactly what BLAZIN’ would be doing into 2007, following our changes pre Christmas” explains MEC Network’s OM/Brand & Marketing, Lee Cornell, “but as we stated at the time, our aim was always to build a bigger, better, and broader appeal Hip Hop/Rhythmic station for San Diego listeners. The BAKA BOYZ, Eric and Nick Vidal, are premier talent, proven major-market radio performers, and we’re excited to be bringing them back to the West Coast. The BAKA BOYZ will lead the new line-up of BLAZIN’ 98.9 FM into 2007, and some exciting new broadcast initiatives.”

The station already features the highly-rated nationally syndicated BAKA BOYZ HIP HOP MASTERMIX program Friday nites from 5:00pm. The BOYZ MASTERMIX is the largest and most succesful “mix show” in the U.S. featuring on over 90 radio stations across the nation, with an audience in excess of 2 million a week.
With the BAKA BOYZ live on and from the studios of BLAZIN’ 98.9 in a Monday to Friday prime-time show, the station is likely to move the MASTERMIX to a prime weekend slot, capping off the week.

BAKA BOYZ Manager, Gary Bernstein, says “This is a VERY unique situation whereby the deal has a top-secret second component that will ensure the program and the station have unprecedented access to Hollywood, the West Coast, and pretty much the entire World in a manner that shatters the mold on all previous applications. Plus, this deal is the first wave of several different syndication platforms that are being developed that will further enhance their brand. Let's just say MEC stands also for More Exciting Content on its way".

MEC Network Inc. will release more detail regarding the return of the BAKA BOYZ and their arrival in the San Diego market in the weeks ahead. Stay tuned!

************
Further Information:
Contact Lee Cornell (619) 330-5026 or Lee@Mecnetwork.net